SMARTMOUTH: Warehouse Live Flyer Template

Logo Type Treatment:

Here’s a type treatment for Warehouse Live. I thought it would be fitting to create something that is visually inviting to people with different musical tastes. It’s light and easy on the eyes. This logo conveys movement — as if its dancing to the sound of live music and just having a great time. It creates a good contrast with the Smartmouth logo which is more structured and firm visually.

FLYER 1:
I developed a character based off of a beer fermentation tank. The character is holding a guitar on one hand and an accordion in the other. He is on the warehouse stage surrounded by people cheering. This is a hi fidelity render from an earlier sketch.

FLYER 2:
This is a rough sketch concept and is not a final render.
Here’s a second option. It’s an illustration of a musician standing on top of a forklift inside a warehouse with brewing apparatuses in the background.